Marketing Shot 💉 account-based marketing

O #Marketing Shot 💉 de hoje é sobre account-based marketing (ABM).

Partilho convosco aqui um ebook do Hubspot e LinkedIn sobre como implementar uma estratégia de "account-based marketing". 🔎Alguém experiente por aqui que queira comentar ou tenha mais recursos valiosos sobre o tema?

O que vão encontrar neste ebook?

Citando:

• The ins and outs of account-based marketing (and how it can transform your business)

• How to use the one-two punch of ABM and inbound marketing to build acomprehensive (and insanely effective) marketing strategy

• The step-by-step process for developing and implementing an ABM strategy

• How to encourage better collaboration between sales and marketing and create your ABM “A Team”

• The tools you need to take your ABM strategy to the next level